Is Purple the new black for this season?

Almost any tone or shade of purple are destined to be one of the most fashionable colours this Autumn/Winter 2007/2008: ranging from inky deep violet, warmer purples through intense fuchsia to tonally related pink and magenta have all taken the whim of the designers.

The colour purple denotes affluence, supremacy, dominance and magnificent opulence - it is full of symbolism and was always associated with royalty.

Purple Wine, the ultimate expression of creativity, marries purple and wine, broadening the appeal of purple for fashion. The violet undertones of Dusk give grey a whole new dimension, making this season's neutral much more desirable.

An easy and cost effective way to add colour to your outfit is to get some jewellery to match the latest fashion trends. We have a wide range of absolutely adorable pieces to suite your specific taste !

Please click on the colour arrows on the right to search for products of the matching colours.